Global Cross-Border E-commerce Market

The global cross-border e-commerce market size was valued at USD 827 Billion in 2020 and is growing at a CAGR of 25% during the forecast period, 2021-2027. The increasing popularity of e-commerce among the urban population, growing mobile penetration, and wide availability of global payment solutions like PayPal, Google Pay, and Skrill are the primary factors accelerating the growth of the global cross-border e-commerce market during the forecast period 2021-2027. Furthermore, the availability of high-quality products and goods at affordable costs and high adoption of cross-border e-commerce among SMEs to expand their businesses will provide lucrative opportunities in the growth of the global cross-border e-commerce market during the forecast period, 2021-2027.

What is Cross-Border E-commerce?

Cross-border e-commerce refers to an international online trade that involves selling and purchasing a wide range of products through online shops across international and national borders. Cross-border e-Commerce can be between a retailer or brand and a consumer (B2C), or between two businesses (B2B), or between two private persons (C2C). There are numerous categories of cross-border e-commerce such as entertainment & education, apparel & accessories, consumer electronics, home furnishing, personal care & beauty, healthcare & nutrition, footwear, and food & beverage.

Growth Driver

The rapid growth of international e-commerce and increasing international opportunities for e-Commerce businesses

The cross-border e-commerce market has a significant growth rate in 2020 and is expected to continue this trend during the forecast period, 2021-2027. The rising popularity of e-commerce among consumers has increased the purchasing of luxuries to everyday basics, resulting in the rapid growth of the global cross-border e-commerce market. Furthermore, the growing technological advancements in connectivity and increasing mobile commerce due to high internet penetration and the introduction of e-wallets have increased the growth of the overall e-commerce industry across the globe. Furthermore, the major players provide various facilities to enhance their consumers’ shopping experience by providing a wide range of products at cheap price points. In addition, the increasing influence of social networking platforms on shopping habits has increased the adoption of online shopping, especially among women, which tends to expand the growth of the global cross-border e-commerce market in the coming years. Furthermore, with the help of advanced technologies, logistics and delivery management companies have strengthened their supply chain distribution facilities, improving the overall process of goods delivery by reducing the delivery timeframe. Moreover, the risk of fraudulent/low-quality goods, cost and complexity of returns, high delivery costs, and high cross-border taxation are the major factors restraining the growth of the global cross-border e-commerce market during the forecast period. Fig.: USA E-Commerce Export Cross Border Trade Activities with Canada, UK, Australia and India, By Product, By Value (USD Billion) in 2016

Pre Covid-19 impact on Global Cross-Border E-commerce market

The outbreak of the COVID-19 pandemic has severely affected all forms of businesses in 2020 across the globe. The pandemic has significantly affected the cross-border e-commerce market due to disruption in the supply chain of goods and products. The stringent government regulations have irrupted the cross-border trades due to a complete ban on international flights worldwide. Furthermore, most consumers have shifted their purchasing preference from non-essential products to essential ones, negatively impacting the cross-border e-commerce market.

Covid-19 impact on global Cross-Border E-commerce market

The outbreak of the COVID-19 pandemic has severely affected all forms of businesses in 2020 across the globe. The pandemic has significantly affected the cross-border e-commerce market due to disruption in the supply chain of goods and products. The stringent government regulations have irrupted the cross-border trades due to a complete ban on international flights worldwide. Furthermore, most consumers have shifted their purchasing preference away from non-essential products to essential ones, negatively impacting the cross-border e-commerce market. However, due to the shifting preference of consumers towards online shopping amid the COVID-19 pandemic and various social norms such as social distancing and lockdown. The major countries have witnessed significant growth in the overall e-commerce industry and estimated growth of 21% in cross-border e-commerce sales during the pandemic.

Post Covid-19 impact on global Cross-Border E-commerce market

Furthermore, the global cross-border e-commerce market is expected to witness significant growth during the forecast period. This growth is attributable to the shifting preference of consumers towards online shopping due to many restrictions on physical retail locations and the presence of many companies offering parcel delivery services around the globe. Furthermore, the growing urban population, increasing consumer spending, and the growing penetration of smartphones and tablets will increase the growth of the cross-border e-commerce market during the forecast period.

Platform Segmental Analysis

Based on the platform, the global cross-border e-commerce market is segmented into Business-to-Business, Business-to-Consumer, and Consumer-to-Consumer. The Business-to-Business (B2B) segment dominated the global cross-border e-commerce market in 2020 and continued this dominance during the forecast period. The high adoption of the digital platform among various companies to maximize their businesses has increased Business-to-Business e-commerce. B2B e-commerce helps organizations manage their orders, pricing, and promotions of their products. Furthermore, it helps in improving efficiency and productivity, helps in improving brand awareness, resulting in gaining more customers and increased sales. These are the primary factors accelerating the growth of the business-to-business cross-border e-commerce market during the forecast period.

Product Segmental Analysis

The global cross-border e-commerce market is categorized into food and beverages, personal care, consumer appliances, smartphones and allied products, fashion and apparel, and others based on the product. The smartphones and allied products segments are accounted for the highest share in the global cross-border e-commerce market in 2020 and are expected to continue this trend during the forecast period, 2021-2027. The growth is attributable to the costly demand for smartphones and related products among consumers. Furthermore, the growing trade between e-commerce and smartphone companies for cross-border sales through online platforms and the rising popularity of foreign mobile brands will also provide lucrative opportunities in the growth of the cross-border e-commerce market across the globe. Moreover, the fashion and apparels segment is expected to have significant growth during the forecast period. It is estimated that the USA has registered an export of USD 2.79 Billion of fashion/apparel segments in 2020. The rising population, changing lifestyle, and shifting consumers’ preference towards foreign clothing brands have increased the cross-border trade between retailers. Furthermore, the big fashion brands offering online delivery of their products and various payment options have fuelled the growth of the overall cross-border e-commerce market across the globe.

Region Segmental Analysis

The global cross-border e-commerce market is categorized into North America, Europe, Asia Pacific, South America, and Middle East & Africa based on geography. The Asia Pacific region is estimated for the largest share in the global cross-border e-commerce market during the forecast period. This growth is attributable to the rising middle-class population, growing demand for foreign goods, and strong penetration of various big brands in the region. Furthermore, the growing access and demand for internet-enabled devices and the governments are encouraging globalization, and international trade is expected to boost the global cross-border e-commerce market during the forecast period.

Competitor Analysis

Companies include Depop Limited, eBay Inc., ThreadUP Inc., Alibaba Group, Etsy Inc, Amazon.com, Asia Commerce, AliExpress.com, Mercari Inc., StockX, The RealReal Inc., and Vinted players in the Cross-Border E-commerce market.

Key Stakeholders

• Market research and consulting firms
• Industry associations
• Global Cross-Border E-commerce firm
• Local Governments
• Regulatory bodies
• Suppliers
• Retailers

Recent Developments

• In September, eBay Inc. announced a strategic partnership and investment in bidadoo, a leading online remarketing and Auction Company of equipment, trucks and capital assets. As one of the largest marketplaces for Heavy Equipment, eBay offers buyers a wide selection of equipment, trucks, parts and attachments for industries from construction to transportation to agriculture. This partnership will combine eBay’s proven platform and global reach with the unique capabilities and experience of bidadoo.
• In July 2021, Clothing care and laundry innovator LG Electronics USA and ThredUp Inc. announced that thredUP would power the apparel clean out the program on LG home appliances through thredUP’s Resale-as-a-ServiceⓇ (RaaSⓇ). With this deal, thredUP is expanding RaaS.Ⓡ
• In February 2020, Mercari, Inc., Merpay, Inc. and NTT DOCOMO, INC. announced that they have reached an agreement to begin a business partnership to develop new businesses and provide users with improved convenience through enhanced payment methods and point programs. By making an alliance representing one of the largest user bases in Japan, Mercari, Murphy and DOCOMO expect to prefer many other new services.

Scope of the Report

Report Attribute	Details
Market Size Value in 2020	USD 827 Billion
The revenue forecast in 2023	USD 1,836.25 Billion
Growth Rate	CAGR of 25% from 2021 to 2027.
Historical data	2017-2019
Forecast period	2021 – 2027
Region covered	America, Europe, Asia-Pacific, South America, and Middle East & Africa
Key companies Profiled	Depop Limited, eBay Inc., ThreadUP Inc., DHL GROUP, Alibaba Group, Etsy Inc., SingPost, Amazon.com, Asia Commerce, Shipping Cart, AliExpress.com, Mercari, Inc., StockX, The RealReal, Inc., Vinted.

Market Modelling

By Platform

• Business-to-Business
• Business-to-Consumer
• Consumer-to-Consumer

By Product

• Food & Beverages
• Personal Care
• Consumer Appliances
• Smartphones and Allied Products
• Fashion and Apparel
• Others

By Services

• Digital Content
• Travel and Leisure
• Financial
• Others

By Region

• North America
• Europe
• Asia Pacific
• South America
• Middle East & Africa

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